Event Organization Management and Marketing - Origin8
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Logistics Management

The backbone of every successful event lies in the effective planning, procurement and management of the right logistics.

Ensuring a great implementation of an event strategy involves the appropriate deployment of logistics for a seamless flow and flawless execution of the event process.

Budget Planning

Although it takes time and effort to create and manage a well-planned budget, it is critical to the success of any event execution. The size of the budget helps you determine the event scope and scale you can afford. It helps control your expenses and revenue, and can be a good measure of the success of your event execution.

Event Communication

This is the platform for selling or promoting your events to your target audience in order to boost attendance, sponsorship or engagement. With the use of targeted communication tools and channels, event communication generates top of mind awareness for your events with the possibility of a sold-out event.

Vendor Relations

Establishing and maintaining effective vendor relationships is crucial to the success of every event. Vendors, also known as sub-contractors manage various aspect of the event hence the need for a reliable team of vendors. A solid and reliable team of vendors are always at the heart of memorable events.

Event Coordination

As onerous as event coordination may be, a well-planned event requires proper and professional coordination to ensure a smooth execution, this cuts across all phases of the event execution, from planning through to teardown and even the venue clean-up stage.


Creating and managing events has many benefits and some of these include;

  • Events build corporate image and reputation

  • Successful events can lead to product or service trial

  • Events draws attention and make the organization popular

  • Events keep you in touch with clients/prospective clients and make people develop interest in the organization

  • Events helps organizations regain importance from the customer’s perspective

  • Drive revenue

Why Choose Our
Digital Marketing Services?

Focus on Goals

The digital marketing strategies that we design and the processes that we follow, are focused on the goal and objectives throughout.

Comprehensive Research

Before creating a strategy, we first perform a thorough research on the market, industry, competition and the current position of the brand that is to be marketed.

Expert Digital Marketers

We have a team of experienced and skilled digital marketing experts who understand various aspects of marketing and make all efforts to achieve your goals.

Long-Term Benefits

We create impactful strategies that are meant to drive long-term benefits for the brands to grow consistently.

100% Confidentiality

We maintain 100% confidentiality of our clients’ information, by working on secure physical and electronic environment.

Use of Modern Techniques

We keep a constant tab on the latest trends and techniques in the world of digital marketing to stay on competitive edge.

Clear Communication

To maintain transparency among team members and clients, we maintain clear and responsive communication.

Value-Based Services

Our services are value-based and a way to earn the trust of our clients, which matters the most.

Event Organization and Management

  • Understanding requirement (event
    objective, event type,
    number of participants, etc.)
  • Formulating the event concept
  • Budget planning and approval
  • Venue Recce and floor plan
    development (e.g. emergency
    exit plan, etc.)
  • Developing risk management plans
  • Planning for the logistics needed
  • Contracting of third-party vendors
  • Pre-Event Meeting with all vendors/client
  • Vendor/team supervision and
  • Ensuring timeous and seamless
    flow of event based on the
    running order
  • Ensuring compliance of safety
  • Monitoring
  • Teardown and venue clean-up
  • Evaluation and reporting
  • Closure

Frequently Asked Questions (FAQs)

How important is digital marketing for any business?

Today the entire world has turned digital, so has the field of marketing. There are 3.97 billion internet users, a huge percentage of this shops online. This makes it very crucial for brands to go for digital marketing.

What is included in digital marketing services?

Digital marketing services include all the activities to boost brand image, such as Search Engine Optimization (SEO), Content Marketing, Social Media Marketing, Data Analysis and further Planning, Affiliate Marketing and Email Marketing.

What services do a full-service digital marketing agency provide?

A full service digital marketing agency provides services to enhance the digital presence of a business, such as website designing & development, content writing/marketing, social media management, SEO and SEM.

What skill sets should a full service digital marketing agency have?

A full service digital marketing agency must have expertise in social media marketing, analysis and execution of drip marketing campaigns, proficiency in WordPress, analysis of quantifiable metrics and a smart mix of creative and analytical abilities.

I have a business in Accra, Ghana. Is it compulsory for me to own a website?

Of course, every business based anywhere in the world needs to market itself digitally, and a website is the first step towards this journey. It represents your business in the digital/virtual space.

If I get a website, would I still need digital marketing services?

Definitely! Simply having a website does not mean that people would come to know of your brand automatically. You still need to market your business through your website. Hire the best digital marketing agency and you will get a dedicated team of digital marketers, designers, writers, etc. who would market your brand digitally.

What are the key differences between digital marketing and traditional marketing?

Digital marketing is way better than traditional marketing, as it reduces the cost of marketing, gets more exposure, generates real time results and is data-driven.

Why should I hire Origin8 for digital marketing services?

Origin8 is a value-driven digital marketing agency, that has a dedicated team of digital marketers, who with their experience and expertise, provide complete digital marketing solutions to the businesses from all industry-types. Our strategies are devised on the basis of ongoing trends and techniques, and are focused at achieving long-term goals.

Does digital marketing really generate desired results?

Yes, it does! Of course, you need to make sure that you are devising right strategies, and implementing them the right way, while keeping a constant tab on performance charts.

In how much time, does digital marketing show results?

Well, there is no specific time frame within which the results get visible, as there are many factors responsible for that, such as the business requirements, goals, objectives, industry-type, competitors, among others.

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